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Free check
What is your Growth Story Score?
How much of your growth is held back by the story your buyers hear? Answer 15 quick questions and four numbers about your revenue. It takes about four minutes and is built for CEOs, MDs, marketing and sales leaders.
Every question has a Don't know option. Your score and your weakest area show on screen straight away.
Your answers so far are kept in this browser tab only, so you can pick up where you left off.
Your score
0/100
Your weakest area right now:
The full report shows all five areas, what we usually find in your weakest areas, the first fix for each and your revenue figure if you gave the numbers.
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Add your details to see the full report
The report opens on this screen as soon as you continue.
A free check of 15 questions that scores how well your company's story wins buyers, out of 100. It covers five areas: whether buyers get it, why buyers choose you, your proof, your pipeline and whether you are found and recommended by Google and AI assistants.
How long does it take?
About four minutes. Every question has a Don't know option, and your score and weakest area show on screen straight away.
How is the score worked out?
Each answer scores from 0 for No, never to 4 for Yes, always, and Don't know scores 0. Each area is out of 12 and the total out of 60 is shown out of 100. Below 50 means your story is holding your growth back, 50 to 74 means it works in places and leaks in others, and 75 or more means it is working for you.
What does the revenue figure mean?
If you give your average first-year deal value, the deals you won in the last 12 months and your win rate, the report shows what a 5 point rise in your win rate would be worth a year on your own numbers. It is a simple calculation from your figures and makes no forecast.
What happens to my details?
The Proposition uses your name, work email and company to show you your report and to follow up with you once. Your details are never sold, and you can ask for them to be deleted at any time by emailing hello@theproposition.co. Read the privacy notice.
