Confidence Dose

Speak like the room is yours.

Speech writing and on-stage coaching for CEOs, founders and executives who have to be heard. The board update. The keynote. The all-hands. The hard town hall.

Book a 30-min call Speaking next week? Tell us on the call.

We are journalists. We write bold and brilliant speeches for CEOs who need to connect and leave impressions, not slide decks.

Clients

BT Cisco Microsoft IBM Google Cognizant Capgemini LinkedIn Siemens HCL Sage SEB Rabobank Toshiba Kyocera LG Equinix BBVA Virgin Money Nordea
If this sounds like you

You're going on stage. The words are not ready.

The speech of your career is in two weeks.

A first major keynote. The biggest stage you have ever stood on. The opening still doesn't work.

You are speaking to a world leader's audience.

Davos. The UN. The state visit. The room expects more than a deck read out loud.

The IPO roadshow starts on Monday.

Twenty rooms. Ten days. One narrative that has to land in every one of them.

The all-hands is broadcast to thirty thousand staff.

Every market. Every time zone. The wrong line lives on Slack for a year.

Your leadership team is brilliant on paper. Wooden on stage.

Their email persuades. Their voice does not. The board is watching.

The crisis town hall is tomorrow.

Layoffs. A loss. A pivot. Press in the room. The first sentence has to be right.

Who it's for

Four ways in. Same standard.

Pick the one that fits the moment. We work all three from the same playbook.

For the executive

A speech written for your voice.

One-on-one with a senior writer. We listen to you talk. We read what you've published. We write a speech that sounds like you on your best day. We rehearse it the day before.

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For the leadership team

A two-day workshop that lifts the bench.

Six to twelve leaders. Two days. They walk out with a team narrative they all use the same way, a speech bank for repeat use and the on-camera muscle to deliver them.

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For the moment

The keynote, the IPO roadshow, the hard town hall.

A defined moment with stakes. We write it. We direct it. We sit in the back of the room. We rebuild the second one if we need to.

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For the board

The 10-minute board update that lands.

A specific format. A specific arc. The CEO update most boards say is the best they have heard. Built around what your board actually wants to know.

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What changes

You walk off stage. The room is yours.

A standing ovation. A team that quotes you on Monday. A board that listens differently. A keynote your competitor's CEO reposts. The kind of speech a journalist writes a column about.

A speech you actually want to give.

Not a template. Not a generic keynote. A speech written to the voice you already have, on the topic you actually care about, for the room you're walking into. Then rehearsed until you know where every laugh is.

  • 1
    A speech in your voiceDrafted, edited, read aloud, rebuilt. 8–15 minutes typical
  • 2
    1:1 coaching, on stage and on cameraSenior writer + a coach who has worked the West End
  • 3
    A speech bank for repeat useTop, middle, end. Ready to remix for the next 12 months
  • 4
    A pre-stage rehearsal packTech check. Q&A drill. Opening drill. The 90 minutes before doors
  • 5
    Optional: a two-day team workshopFor the leadership bench. Same standard, applied across

They smashed it. We were looking for journalistic flare rather than traditional marketing. We’ve struggled for years to describe what we do in a clear way. They got to know us really well and created a whole new concept for describing what we do.

MS
Matt Sims
Managing Director, Hatch
Case · CEO keynote
3,000
In the room · One speech that travelled
A keynote that travelled past the room

A first-time CEO keynote in front of three thousand people.

The CEO had the substance. Twenty years of it. What was missing was a speech that didn't sound like every other CEO keynote that year. We wrote a speech with one idea, one story, one ask.

It got a standing ovation. It got quoted in the press. It got reposted by a competitor's CEO. The CEO has used the same arc for board updates and town halls ever since.

3,000

IN THE ROOM

1

STANDING OVATION

14 days

BRIEF TO STAGE

Common questions

Before you book.

I just need a speech. Can you do that alone?
Yes. Many of our engagements are one speech. A keynote, a board update, a launch, a town hall. Two weeks is typical. Faster if we have to.
Do you ghostwrite full books or articles?
Yes. Op-eds, LinkedIn pieces, longer essays, and books. We will tell you on the call whether your idea has a book in it or whether it is one great article instead.
Can you coach over Zoom?
Yes. Most coaching is on camera anyway. We have coached for keynotes, IPO roadshows, and earnings calls all without leaving a desk. For the day itself, we usually want to be there.
I am not a CEO. Can you still help?
Yes. We work with founders, CFOs, CMOs, CTOs, MDs, and senior partners. We also run team workshops for the leadership bench. The standard is the same. The day rate is the same.
Do you offer media training?
Yes. Print, broadcast, podcast. We come from journalism. We know the questions reporters actually ask. We know which answers travel and which die.
Ready when you are

Tell us about the speech.

What is it? Who's it for? When do you go on? Thirty minutes is enough for us to tell you whether we can help.

Book a 30-min call Booking calls this week.